TikTok Is The Eish Right Now, Target TikTokers To Promote Your Songs – Sista Afia Tells Musicians

Sista Afia has counselled musicians to target TikTokers in their song promotion.

She said TikTok is the eish now, so they should engage TikTok influencers when promoting their songs.

The ‘Jeje’ singer said this in an interview with Paula Amma Broni on Talkertainment.

“Before, I would have told you not to bring influencers on your songs to do it, but right now that is the eish. People are opening their TikTok accounts on their phones every time.

“As a musician, you need to target all these corners and try to promote your song in the right way. If that’s what they are saying I don’t blame them. They’ve gotten so much attention for people to come on TikTok,” she said.

Sista Afia’s statement comes after TikToker star, Asantewaa bragged about the influence of TikTokers on music promotion.